Description
DigiCert Verified Mark Certificates (VMC)
Enhance Your Emails with Digital Certificates That Showcase Your Brand, Increase Security, and Drive Engagement
- Logo Must Be a Registered Trademark
- Covers One Logo per Sending Domain
- For Official Government Seals
- Displays in All BIMI-Supported Mobile Clients
- Verified Blue Checkmark in Gmail
- Includes Logo & Certificate File Hosting
- Supported by Gmail & Yahoo!
- Allows Additional Domains (up to 250)
Boost Your Email Engagement
With DigiCert’s Verified Mark Certificates (VMC), organisations often see an average increase of 10% in email engagement rates. These powerful tools are designed to help brands grow while enhancing protection against scams and phishing attempts.
VMCs prominently display a verified company logo next to the “sender” field in recipients’ inboxes, fostering brand consistency and recognition that drives growth. Users are significantly more likely to open emails from familiar logos they trust, making VMCs an effective way to build trust and enhance customer interaction. DigiCert VMCs help your communications stand out in a crowded inbox.
Protect Against Phishing Threats
With 75% of organisations worldwide experiencing phishing attacks, the added security of VMCs is essential. In addition to displaying a verified logo, VMCs require DMARC implementation, which helps safeguard both your business and your customers.
A Win-Win Solution
Get started today and elevate your communications with the power of a verified logo!
There are a few prerequisites that must be met before an organisation can be issued a Verified Mark Certificate (VMC), which are outlined below. There’s no need to worry, though – when you choose The ID Security™ for your VMC, you’ll receive a dedicated Implementation Specialist to help expedite the validation process and guide you every step of the way.
Before you can start using your VMC, you’ll need to:
- Be DMARC Compliant: Specifically, the DMARC record for your domain must be set to either “p=quarantine” or “p=reject”. If you’re unsure about your domain, please seek assistance.
- Have an Officially Registered Logo: VMCs are available for both private organisations and government entities. Government agencies must provide legal documents or government records that grant their logo. Private organisations must have their logo registered with one of the following intellectual property offices:
- United States Patent and Trademark Office
- Canadian Intellectual Property Office
- European Union Intellectual Property Office
- UK Intellectual Property Office
- Germany: Deutsches Patent- und Markenamt
- Japan Trademark Office
- Spanish Patent and Trademark Office O.A.
- IP Australia
- Intellectual Property India
- Korean Intellectual Property Office
- Brazil: Instituto Nacional da Propriedade Industrial
- French Bureau de la propriété littéraire et artistique
- Benelux Office for Intellectual Property
- Denmark Ministry of Culture
- Swedish Intellectual Property Office
- Swiss Federal Institute of Intellectual Property
- Intellectual Property Office of New Zealand
- Format Your Logo File Correctly: The logo must be square and in SVG image file format.
- Purchase Your VMC: The certificate authority will then validate your organisation and logo.
- Publish a BIMI DNS Record for Your Domain: This informs your email server which image file to display as your logo.
Once these steps are completed, your logo will automatically display in Gmail, Yahoo, and other participating email clients.
Features and Benefits
Marketing Benefits
- Higher Engagement Rates: After implementing a VMC, businesses can expect an average increase of 10% in engagement rates.
- Brand Consistency: Unify your communications and provide a more recognisable messaging experience for your audience.
- Greater Authenticity: When customers see your verified logo, they’ll immediately associate it with trust and peace of mind.
- Stand Out from the Rest: In a cluttered inbox, messages can easily get lost. VMCs help ensure that your emails are consistently opened.
- Better Brand Impressions: Recipients will see your unique and professional brand logo instead of a generic avatar or initials in their inbox.
IT & Security Benefits
- Put Your Security on Display: Recipients will see a visual indicator that you are committed to implementing the highest levels of email security via DMARC.
- Stop Phishing: With encryption and digital signatures, VMCs cannot be forged. Combined with DMARC, they make it significantly harder for hackers to succeed in identity-focused attacks.
- Mandatory DMARC: DMARC provides IT departments with enhanced visibility and control over the messages coming in and out of the organisation.
- Improved Detection: DMARC enforcement makes it much easier to identify how often attackers are targeting your organisation and the methods they are using.
- Reliability and Consistency: The combination of DMARC and VMCs not only helps keep phishing attempts at bay but also ensures that legitimate emails are consistently delivered.
The chart below will indicate how many VMCs you will need based on the number of;
How many do I need?
| Email sending domains | Number of Logos | Number of Mark Certificates |
| Single domain | One | One |
| Single domain | Multiple | Multiple: One VMC per logo |
| Multiple domains | One | One |
| Multiple subdomains | One | One |
| Multiple domains | Multiple | Multiple: One VMC per logo |
| Multiple subdomains | Multiple | Multiple: One VMC per logo |
Why DigiCert?
As the leading brand in the TLS/SSL, IoT, and PKI sectors, DigiCert is renowned for providing industry-leading solutions for every digital certificate use case. They are one of only two Certificate Authorities (CAs) entrusted to sell VMCs, and they offer a wealth of resources to assist customers in learning about and preparing for their implementation.
ID Security has chosen to partner with DigiCert to provide our clients with the highest level of assurance and trust in their digital certificate solutions. We believe in DigiCert’s ability to support any digital certificate at any scale, thanks to their unparalleled expertise in encryption and authentication.
No other brand inspires the same level of trust as DigiCert, reflected in its widespread adoption and the easily recognisable DigiCert seal. It’s no surprise that 97 of the top 100 global banks choose DigiCert with confidence, which reinforces our decision to align with them for your digital security needs.
Pricing
Verified Mark Certificate $2501 AUD 1 year base, $835 – 1 year additional domain names
Displays brand avatar/logo in email inboxes + blue verified checkmark in Gmail. Must have logo registered as a trademark.
Common Mark Certificates $ 1858 AUD (1 year base), – $1858 1 year additional domain name
Displays brand avatar/logo in email inboxes. Does not require registered trademark
More questions? Contact ID Security 1300 59 888 5 or admin@idsecurity.com.au
Data Sheets
02-DigiCert-VMC-Datasheet-White-Label
04-DigiCert-VMC-Top-5-for-Marketers+IT-Infographic (2)
03-DigiCert-VMC-Flowchart-White-Label 05-DigiCert-DMARC Guide-White-Label
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